Berkeley
Sacramento St. condo, owner relocating to Texas for new job.
Outcome: Listed 9 days after first call. 4 offers. Closed in 12 days at +12% over list.
+12% over list, 12 DOM
24/7 Emergency Line · Answered by Roger
If this can't wait, call or text 24/7.
Foreclosure, layoff, family emergency — Roger answers his own line. After hours your message is texted to him in under 60 seconds.
Business-hours calls forward directly to Roger. After-hours calls reach a compassionate voicemail that's transcribed and texted to Roger in under 60 seconds. Texts to the same number are answered by AI instantly — Roger gets a copy of every conversation.
When the timeline matters
Sell your Bay Area home in 30-45 days — without the iBuyer haircut.
A standard Bay Area home priced correctly and prepped tightly sells in 11-21 days on average in 2026. Roger Grubb routinely closes start-to-finish in 30-45 days, including prep, marketing, multi-offer negotiation, and escrow. Average days-on-market across Roger’s closed listings: 11. (510) 504-0402.
Who is writing this
Roger has personally handled every step of every transaction for 18 years. He does not hand you off to a transaction coordinator or an assistant. When timeline matters, having one person with the full picture — vendor network, buyer database, and lender relationships — is the difference between 30 days and 90.
The process
One person. End to end.
- 01
Same-week walkthrough + pricing
Roger visits within 48 hours of your call, prices off live comps and the current week’s sold/active inventory, and gives you a single number you can trust.
- 02
Prep in parallel, not sequentially
Painters, photographer, stager, sign installer scheduled the same day. Most fast sales are slow because someone schedules vendors one at a time. Roger does not.
- 03
Coming-soon network + MLS launch
Roger’s 18-year East Bay buyer database gets a coming-soon email 72 hours before MLS. Then MLS, BAREIS, Zillow, Redfin, Realtor.com, Homes.com, social, paid push.
- 04
Aggressive offer window
Offers reviewed 8-10 days after listing. Multi-offer if the property warrants, single-offer negotiated firmly if not.
- 05
Escrow on the fast track
Roger’s preferred title/escrow team closes in 14-21 days for cash buyers, 21-30 for financed. Tight contingency timelines negotiated upfront.
Cost
What it costs
Standard listing commission, fully negotiable. Roger absorbs the prep-coordination work most realtors charge extra for or skip entirely.
When to call somebody else
This is probably not the right move if…
- You truly need to close in under 14 days. That is iBuyer territory — Roger will tell you when an Opendoor or HomeLight cash offer is actually the better math.
- Your home needs $50K+ in deferred maintenance and you have no liquidity. Roger will pre-arrange a contractor lender or coach you toward an as-is listing strategy.
- You want to maximize price over speed. Then 60-90 days is better. Roger will tell you the price/speed tradeoff in the first call.
The record
Recent transactions in this exact situation.
Pinole
Wallace Ct., family inherited the home, needed cash to settle estate.
Outcome: 16 days on market, single strong offer, $475/sqft.
16 DOM, full asking
Concord
Treat Blvd. condo, divorce-driven sale, neutral timeline.
Outcome: 4 days on market, +13% over list.
+13% over list, 4 DOM
Frequently asked
Questions before you call.
What is the fastest a house can realistically sell in the Bay Area?
A perfectly prepped, well-priced single-family home in a desirable East Bay neighborhood can go pending in 3-7 days. Roger’s fastest closing was 12 days from listing to keys. The full process including prep is typically 30-45 days.
Should I sell as-is to save time?
Sometimes. As-is sales attract investor buyers who pay 8-15% less than retail buyers. If you have any flexibility, 1-2 weeks of strategic prep (paint, deep clean, minor repairs) usually returns 5-10x the cost in net sale price.
Do I need to be moved out before listing?
No. Roger lists occupied homes regularly. Staging can be done around your furniture or Roger’s stager can blend with what you have.
How fast can escrow close?
Cash buyers: 7-14 days. Conventional financing: 21-30 days. FHA/VA: 30-45 days. Roger negotiates the contingency timeline upfront so you know the calendar before you accept.
Will I get a lower price by selling fast?
Not necessarily. Aggressive prep + correct pricing + Roger’s buyer database often produces multi-offer scenarios in days. The "fast = cheap" myth is mostly true of iBuyers, not of real listings.
What if I need cash before close?
Some California title companies can advance escrow proceeds 5-10 days before close on verified transactions. Roger will coordinate if that is needed.
Can I list and live in the home at the same time?
Yes. Most fast sales involve owner-occupied properties. Roger schedules showings around your life, not the other way around.
How fast can Roger come look at my home?
Within 48 hours of your first call, in most cases the same day. (510) 504-0402.
Call or text 24/7.
(406) 205-9003
Roger answers his own line. After hours your message is texted to him in under 60 seconds.